Thursday

MTV Using On-Demand For Next Release

The idea of using print on-demand for a long time has been refered to as the 'vanity' press since it allowed anyone with an idea to create a product and sell it with limited quality controls.  Generally, the idea was that a publishing company or record label would be able to better screen products.  The idea that any of these companies would use these techniques would draw snickers and snide comments.  However, some of these bigger companies have been learning the benefits to producing products on-demand.

MTV announced recently that they would be releasing the new TV show 'Jersey Shore' through Createspace (the same on-demand company that publishes the book 'Business in Minutes').  A news post on the Wall Street Journal's Market Watch tells the story:

"Using the CreateSpace DVD on Demand platform, networks such as MTV can distribute a wide range of content and get it to market faster than traditional methods of DVD distribution. The innovative, cost-effective and green-minded solution allows networks to avoid estimating market demand and missed sales due to stock-outs on popular content during peak demand. CreateSpace is the perfect solution for major networks' most buzz-worthy content, as titles can be manufactured in response to customer demand, meaning it will always be in-stock and available for expedited shipping to fans. CreateSpace enables organizations like MTV to distribute their titles on-demand on Amazon.com and other channels, including Amazon Video On Demand."

It seems as though some of the biggest content creators in the country are now beginning to see the benefits of on-demand, so what is stopping you from doing this for yourself?

The book "Business in Minutes - How To Profit From The On-Demand Revolution" is now available. Purchase from CreateSpace here.